{"id":26326,"date":"2026-02-03T06:46:12","date_gmt":"2026-02-03T12:46:12","guid":{"rendered":"https:\/\/reformingretail.com\/?p=26326"},"modified":"2026-02-03T06:46:13","modified_gmt":"2026-02-03T12:46:13","slug":"ai-is-the-biggest-opportunity-since-the-internet-dont-waste-it-on-retailers","status":"publish","type":"post","link":"https:\/\/reformingretail.com\/index.php\/2026\/02\/03\/ai-is-the-biggest-opportunity-since-the-internet-dont-waste-it-on-retailers\/","title":{"rendered":"AI Is The Biggest Opportunity Since The Internet. Don&#8217;t Waste It on Retailers"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">If you look at the largest companies in the world they benefit from a zero cost of acquisition.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In startup land this is called product led growth, and there&#8217;s an entire community around how to build your product so that it reaches this rarified territory.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Because if your product IS good enough, it sells itself.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Look at the largest companies out there:<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"659\" height=\"488\" src=\"https:\/\/i0.wp.com\/reformingretail.com\/wp-content\/uploads\/2026\/01\/Screenshot-2026-01-14-at-12.50.49-PM.png?resize=659%2C488&#038;ssl=1\" alt=\"\" class=\"wp-image-27344\" srcset=\"https:\/\/i0.wp.com\/reformingretail.com\/wp-content\/uploads\/2026\/01\/Screenshot-2026-01-14-at-12.50.49-PM.png?w=659&amp;ssl=1 659w, https:\/\/i0.wp.com\/reformingretail.com\/wp-content\/uploads\/2026\/01\/Screenshot-2026-01-14-at-12.50.49-PM.png?resize=300%2C222&amp;ssl=1 300w, https:\/\/i0.wp.com\/reformingretail.com\/wp-content\/uploads\/2026\/01\/Screenshot-2026-01-14-at-12.50.49-PM.png?resize=370%2C274&amp;ssl=1 370w, https:\/\/i0.wp.com\/reformingretail.com\/wp-content\/uploads\/2026\/01\/Screenshot-2026-01-14-at-12.50.49-PM.png?resize=270%2C200&amp;ssl=1 270w, https:\/\/i0.wp.com\/reformingretail.com\/wp-content\/uploads\/2026\/01\/Screenshot-2026-01-14-at-12.50.49-PM.png?resize=570%2C422&amp;ssl=1 570w, https:\/\/i0.wp.com\/reformingretail.com\/wp-content\/uploads\/2026\/01\/Screenshot-2026-01-14-at-12.50.49-PM.png?resize=80%2C60&amp;ssl=1 80w\" sizes=\"auto, (max-width: 659px) 100vw, 659px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">NVIDIA: slogged along forever, then AI boom hits and they can&#8217;t take orders fast enough.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Google, Microsoft, Amazon, Facebook, Apple: product so good customers self-discover.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">But you know who doesn&#8217;t self-discover?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Retailers.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sure, in their personal lives they&#8217;ll spend 120 hours a week on social media, buy things they can&#8217;t afford on Amazon, and can&#8217;t wait to show off their new Cybertruck (that will be repo&#8217;d by their bank in a few days).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">But asking them to improve their business?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">LOLz.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Every vendor should pay the retailer for the privilege, amiright?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Which is why we want to be unequivocal in what we say next.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Founders: do not spend any time trying to help retailers with AI.<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">These people just don&#8217;t care.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Yes, nobody is doubting that retailers have a million problems.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Yes, nobody is doubting that your product solves their problems.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Yes, nobody is doubting that your ROI is probably a trillion percent.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">What everyone with a checkbook <em>is<\/em> doubting is that retailers care enough to solve their problems.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Which means investing in AI to help retailers is a waste of your life.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Acknowledge this is totally meta, but we asked AI to find us the fastest growing vertical AI applications. Solutions like OpenAI, Anthropic, xAI are horizontal layers (though they will likely verticalize in due time).<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">1. Anysphere (Creator of Cursor)<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Scaled from a niche tool to $1B ARR<\/li>\n\n\n\n<li>Used by engineers to generate better code, faster<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">2. Harvey<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Scaled from $50M to $150M ARR in under 12 months <\/li>\n\n\n\n<li>Sells to law firms, currently used by 42% of the AmLaw 100<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">3. Abridge<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Valuation reached $5.3B, live in 150+ major health systems.<\/li>\n\n\n\n<li>Used in healthcare to turn doctor notes into consistently formatted documents<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">4. Cognition AI<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Reached an estimated $155M ARR within 18 months of launch<\/li>\n\n\n\n<li>Cursor but with more automation. Another tool to help engineers<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">5. Glean<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>$100M ARR in under three years<\/li>\n\n\n\n<li>Connects to every internal apps (Slack, Jira, Drive) to provide an AI-driven knowledge graph<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">6. Togal.ai<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>1,000% ARR growth over a two-year period<\/li>\n\n\n\n<li>Calculates materials from blueprints in construction industry<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">7. Mercor<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>$850M ARR<\/li>\n\n\n\n<li>Matches global talent to high-end engineering roles<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Now check this out.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Let&#8217;s looks at the largest US industries by GDP contribution.<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><td><strong>Rank<\/strong><\/td><td><strong>Industry<\/strong><\/td><td><strong>% of U.S. GDP<\/strong><\/td><td><strong>Value Added (Est.)<\/strong><\/td><\/tr><\/thead><tbody><tr><td><strong>1<\/strong><\/td><td><strong>Finance, Insurance, Real Estate &amp; Leasing<\/strong><\/td><td><strong>21.7%<\/strong><\/td><td><strong>$6.4 Trillion<\/strong><\/td><\/tr><tr><td><strong>2<\/strong><\/td><td><strong>Professional &amp; Business Services<\/strong><\/td><td><strong>13.1%<\/strong><\/td><td><strong>$3.8 Trillion<\/strong><\/td><\/tr><tr><td><strong>3<\/strong><\/td><td><strong>Government (Federal, State &amp; Local)<\/strong><\/td><td><strong>11.3%<\/strong><\/td><td><strong>$3.3 Trillion<\/strong><\/td><\/tr><tr><td><strong>4<\/strong><\/td><td><strong>Manufacturing<\/strong><\/td><td><strong>9.4%<\/strong><\/td><td><strong>$2.8 Trillion<\/strong><\/td><\/tr><tr><td><strong>5<\/strong><\/td><td><strong>Healthcare &amp; Social Assistance<\/strong><\/td><td><strong>7.7%<\/strong><\/td><td><strong>$2.3 Trillion<\/strong><\/td><\/tr><tr><td><strong>6<\/strong><\/td><td><strong>Retail Trade<\/strong><\/td><td><strong>6.3%<\/strong><\/td><td><strong>$1.8 Trillion<\/strong><\/td><\/tr><tr><td><strong>7<\/strong><\/td><td><strong>Wholesale Trade<\/strong><\/td><td><strong>6.2%<\/strong><\/td><td><strong>$1.8 Trillion<\/strong><\/td><\/tr><tr><td><strong>8<\/strong><\/td><td><strong>Information<\/strong><\/td><td><strong>5.5%<\/strong><\/td><td><strong>$1.6 Trillion<\/strong><\/td><\/tr><tr><td><strong>9<\/strong><\/td><td><strong>Construction<\/strong><\/td><td><strong>4.4%<\/strong><\/td><td><strong>$1.3 Trillion<\/strong><\/td><\/tr><tr><td><strong>10<\/strong><\/td><td><strong>Arts, Entertainment, Accommodation &amp; Food Services<\/strong><\/td><td><strong>4.3%<\/strong><\/td><td><strong>$1.2 Trillion<\/strong><\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">It&#8217;s not like Retail is a small industry.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Hell, the <a href=\"https:\/\/legaltechnology.com\/2026\/01\/07\/thomson-reuters-state-of-the-us-legal-market-report-record-profits-and-increasingly-unstable-ground\/#:~:text=The%20average%20law%20firm%20celebrated,8.2%25%20compared%20to%202024%20levels.\">US legal industry is about $400B<\/a>, or less than half the size of the domestic restaurant industry.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">But lawyers care about efficiency and margins.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Retailers just don&#8217;t care about anything.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">And they don&#8217;t spend money on R&amp;D: how many engineers you think work at even the largest retailers?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It&#8217;s a pittance, even <a href=\"https:\/\/reformingretail.com\/index.php\/2024\/07\/23\/us-healthcare-has-29x-the-unicorns-as-us-restaurant-industry-despite-being-modestly-larger\/\">compared with a non-tech industry like healthcare<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Retailers can&#8217;t spell AI and they sure as hell won&#8217;t pay for it.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Even if it solves their problems.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You only have one life<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Don&#8217;t waste it.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>If you look at the largest companies in the world they benefit from a zero cost of acquisition. In startup land this is called product led growth, and there&#8217;s an entire community around how to build your product so that it reaches this rarified territory. Because if your product IS good enough, it sells itself. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":27344,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"image","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[5,3],"tags":[],"class_list":["post-26326","post","type-post","status-publish","format-image","has-post-thumbnail","hentry","category-solutions","category-pos","post_format-post-format-image"],"jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p81nA2-6QC","jetpack_featured_media_url":"https:\/\/i0.wp.com\/reformingretail.com\/wp-content\/uploads\/2026\/01\/Screenshot-2026-01-14-at-12.50.49-PM.png?fit=659%2C488&ssl=1","_links":{"self":[{"href":"https:\/\/reformingretail.com\/index.php\/wp-json\/wp\/v2\/posts\/26326","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/reformingretail.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/reformingretail.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/reformingretail.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/reformingretail.com\/index.php\/wp-json\/wp\/v2\/comments?post=26326"}],"version-history":[{"count":6,"href":"https:\/\/reformingretail.com\/index.php\/wp-json\/wp\/v2\/posts\/26326\/revisions"}],"predecessor-version":[{"id":27518,"href":"https:\/\/reformingretail.com\/index.php\/wp-json\/wp\/v2\/posts\/26326\/revisions\/27518"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/reformingretail.com\/index.php\/wp-json\/wp\/v2\/media\/27344"}],"wp:attachment":[{"href":"https:\/\/reformingretail.com\/index.php\/wp-json\/wp\/v2\/media?parent=26326"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/reformingretail.com\/index.php\/wp-json\/wp\/v2\/categories?post=26326"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/reformingretail.com\/index.php\/wp-json\/wp\/v2\/tags?post=26326"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}