Why Shift4 Keeps Acquiring Gift Card Companies
Shaft4’s approach to generating returns is nothing if not consistent.
And, to Shaft4’
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Hmm. On a side note, I deal with a few businesses that have escheatment problems with Gift cards. I’m surprised Shit 4 hasn’t figured out a way to become the escheatment authority.. perhaps put something in their contacts that says after 1.5 years of inactivity, all Gift card balances revert to Sift 4. 🙂
How about 15 minutes of inactivity ><
This is great news. It means that merchants will eventually see the light. That paying for a quality software makes sense.
It’s just a matter of how far these types of tactics have to go on before that lesson becomes common knowledge.