Revel’s employees had shares that ended up being nothing more than pieces of paper. That comes after $120M of outside investment and a nominal valuation of half a billion dollars. Such is life when you ride the thin edge of aggressive growth and outside institutional investment. Yet we’re not convinced there won’t be similar endings to other venture-backed companies in brick and mortar, which is why employees at such firms need to pay particular attention to what we say next.
Let’s start by looking at some outside resources. Sammy Abdullah, an investor at Blossom Street Ventures, has great metrics for how software companies should perform. We’re going to borrow from some of his analysis in this post.




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