Before we even get into our analysis and prognostications we must give our thoughts context. We do not hate Toast. People – many of whom work at Toast – assume that we dislike them. This is untrue. What we don’t like are practices and tactics that are often used to chase growth at all costs.
While we can make no declaration that Toast categorically employs or will employ the following tactics, we think they are important in understanding our frame of reference for this article.
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